Poplar’s unique combination of personalization, easy integrations and speed allow brands to reach their customers with relevant, 1:1 messaging that drives loyalty and revenue.
Easily integrate with your marketing platform or CRM to slot in direct mail sends into current or new retention flows that are triggered by customer behavior.
Track your results in real time with in-platform reporting, including easy A/B testing, incrementally testing, and transparent conversion reporting.
Address customers by name, encourage similar purchases, insert unique promo codes and more to create a genuine connection with them and increase response rate.
Break through the noise with direct mail - especially for customers who don’t engage with your email or SMS campaigns. From postcards to tri-folds, send the right format for your brand.
Target high potential customers with cross-category offers to get them purchasing across your catalog, increasing their LTV.
Promote Seasonal promotions, special sales & exclusive VIP discounts to only the qualified customers you want to reach.
Foster long-term relationships by offering exclusive promotions, personalized recommendations, and irresistible offers, turning one-time buyers into loyal advocates.
Programmatically trigger mailers
when a customer has lapsed or canceled a subscription.