Retain and re-engage existing customers with relevant eye-catching mailers delivered directly to their actual mailbox - not the spam folder. Poplar enables you to send highly-targeted batch or ongoing triggered direct mail campaigns to your existing customers when they’re most likely to convert.
Send large-scale batch or triggered mailers to existing customers with a personalized, relevant winback offer.
Increase customer LTV by targeting high-potential customers with cross-category offers and add ons.
Support your time sensitive marketing initiatives with customized campaigns that can reach homes within a week.
Make your customers feel special and increase their LTV by sending thank you messaging or highlighting your loyalty program post-purchase.
Retarget high-intent prospective customers who visit your site, even if they don’t provide their mailing address. Using Poplar’s matching technology, you can target email leads and even anonymous site visitors with a direct mail piece after they visit your site.
Place a pixel on your site to target high-intent anonymous site visitors with direct mail that can reach homes in as little as a week.
Poplar’s email to physical address matching technology enables you to convert cart abandoners that email can’t.
Hit new leads with an additional touch point that will break through the noise.
Re-engage unsubscribed leads who haven’t heard from your brand recently.
Acquire new customers with advanced targeting and data modeling options that allow you to build highly relevant prospecting audiences based on your existing customers or ideal customer profile.
We’ll build a tailored prospecting audience based on what your best customers look like and behave, from what they purchase and what brands they engage with to their location and demographic attributes.
Target your ideal customer profile with over 2,000 demographic and behavior-based attributes to choose from.
“We use Poplar for our win-back campaigns, and they’ve consistently shown a super high ROAS with personalized messaging and content.”