Direct Mail Design Experts

Our expert design team combines direct response best practices and innovative design to drive performance and stand out from the competition.
Schedule a Demo

Partners In Design

Poplar’s experienced design team will help take your creative to the next level, whether you’re starting from scratch or just looking to further optimize.

Years of Learnings

With hundreds of mailers designed across a range of verticals, formats, and brand goals, we know what works for each situation, giving your campaigns a huge head-start.

Enterprise-Level Quality

We’ve designed creative for major brands with strongly established brand guidelines, and our team will ensure our final output accurately reflects your style, to the pixel.

Impactful Testing

No matter how successful your campaigns are, there is always room to get even better, and we’ll work with you to design logical A/B tests within a champion-challenger approach across the most impactful design elements.

Personalized Approach

Whether you’ve got mailers already designed and just need help maximizing their potential, or this is your first mailer ever, we’ll work with you on a customized project plan that meets your needs.

Illustration of Personalization feature w. code and custom name

Dynamic Personalization

Poplar supports fully dynamic HTML creative, allowing you to personalize each mailer with elements like first name, previous purchases, and unique promo codes.

Bring Static To Life

Want to add more life to your static creative?  Our team can take your design files and add a wide range of personalized elements that can dynamically populate with 1:1 imagery, copy, or promotions.

Unique QR Code Generation

Poplar can generate individual QR codes for each mailer in real-time, with full customization options to ensure the look of the QR code aligns with the branding of your mailer.  Track scans to the individual recipient.