About Klaviyo
Klaviyo is a customer growth platform that allows clients to manage omnichannel communications across email, sms, and direct mail (via Poplar). Flows are endlessly customizable.
Klaviyo & Poplar
With the Poplar integration you're able to leverage all your event and customer segmentation within Klaviyo to build highly relevant personalized 1-1 direct mail to customers. Easily integrate direct mail into new or existing Klaviyo Flows. Each Klaviyo flow starts with a single trigger or segment you configure. From there, splits can send different customers down different paths, with customizable delays between each touch point.
Read our Klaviyo integration docs and learn more about the Klaviyo workflow webhooks integration launch
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