About Cordial

Cordial is a flexible, real-time platform for marketing and technology teams to deliver personal, relevant, and emotionally intelligent messages across any channel. Activate unlimited amounts of customer data up-to-the-second and connect with complex business data, regardless of its structure or schema. Empower your teams to create, experiment, and validate their strategies in real-time, transform your processes, and deliver business-changing customer engagement.

Cordial & Poplar

With the Poplar integration you're able to leverage all your customer data in Cordial to build highly relevant personalized 1-1 direct mail to customers. From passing in unique codes tied to the individual customer to pulling in categories they are interested in you can always use the most relevant messaging for the mail piece. Easily add direct mail to any existing or new email or sms automation. Start sending automated direct mail from Cordial with an easy integration that can get you going in just a few minutes with no development.

• Lead generation
• Acquisition
• Engagement & Retention  
• Upsell/Cross-sell
• Customer Reactivation